Kies de Nederlandse taal
Course module: 30K217-B-6
Digitization & Big Data Analytics
Course info
Course module30K217-B-6
Credits (ECTS)6
CategoryBA (Bachelor)
Course typeCourse
Language of instructionEnglish
Offered byTilburg University; Tilburg School of Economics and Management; TISEM Other;
Is part of
B Economics and Business Economics
dr. S. Angelopoulos
Other course modules lecturer
Academic year2020
Starting block
SM 2
Course mode
Registration opennot known yet
In the networked context we live in, millions of transactions and behaviours are being recorded daily by a large number of networked sensors and devices. Such data are related to ourselves, our friends, our preferences and our location, and can include intimate information about us, such as our sleeping or eating habits. In addition to this, every day internet users from around the world collectively send more than 45 billion emails, submit more than 95 million tweets, and generate 2.5 quintillion bytes of data, and this is only set to grow. As the data accumulates, the management and strategic leverage of such information resources becomes a critical success factor in creating competitive advantage. This ability to harness vast collections of data is expected to give rise to new opportunities for economic and societal value creation. It has already given rise to a total of 4.4 million jobs globally to support Big Data Analytics, whilst the technology and services it spurs are expected to project growth rates at about seven times the value of the overall Information and Communication market. Real world problems, however, are usually complex and often ill-defined, since they do not come with labels, and the only objective reality is data, which in itself may be incomplete and of questionable quality, making Data Science and Big Data Analytics the profession of the future.
In this course, we focus on advanced applications to understand complex problems in broad areas including social sciences, life sciences, and the management of Big Data. More specifically, we explore cases related to healthcare and sports management, crime prevention, online dating, finance and operation management, as well as many more. You will have the opportunity to understand how high-performance methods are developed and applied to solve complex problems, improve decisions, and ultimately add value to institutions and individuals. A large part of the course is dedicated to Data Science and how to use data storage and data analysis in a smart way, and learn about its intriguing possibilities but also the limitations.
Contact person
dr. S. Angelopoulos
Timetable information
Digitization & Big Data Analytics
Required materials
Recommended materials
Final Exam

Final grade



Kies de Nederlandse taal