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Course module: 30K306-B-6
30K306-B-6
Economics and Strategy 2
Course info
Course module30K306-B-6
Credits (ECTS)6
CategoryBA (Bachelor)
Course typeCourse
Language of instructionEnglish
Offered byTilburg University; Tilburg School of Economics and Management; TiSEM: Management; TiSEM: Management;
Is part of
B Economics and Business Economics
Contact persondr. A.E. Kramer
Lecturer(s)
Lecturer
dr. N.Y. Ates
Other course modules lecturer
Coordinator course
dr. A.E. Kramer
Other course modules lecturer
Lecturer
dr. A.D. Timmers
Other course modules lecturer
Starting block
C1/  SM 2
Course mode
Full-time
Remarks-
Registration opennot known yet
Aims
At the end of this course the student is able to:
  • Apply the 5 forces model of Porter, the DEPEST mode and the VRIO framework in order to make an internal and external analyses of a firm.
  • Determine the optimal business and corporate level strategy based on the characteristics of the market en the firm.
  • Motivate which governance mode (alliance, merger, autonomous growth) is best in order to implement a strategy while taking the external environment into consideration.
  • Write a report aboutthe the strategy of the firm and the performance.
  • Argue what his of her own points of improvement related to collaboration in teams are and indicate how to cope with it in future collaborations.
Content
The course consists of lectures and tutorials about strategic management and a management game. The management game is a simulation game in which the student experiences how strategic decisions work out. During the game the student uses his or her knowledge gained in the lectures and tutorials. Next to that the student uses his or her knowledge and experiences from the field of business economics (Accounting, Finance, Management, and Marketing). The game is played in a team of a maximum of four students. Each team manages a firm and compete with other firms in the industry. The team is the board of the firm and cooperation is important. Collective decision making, discussion and brain storms about the strategy improve the results of the firm.
Timetable information
30K306-B-6|Economie en Strategie 2 voor EBE
Required materials
Literature
Strategic Management and Competitive Advantage (Concepts). ISBN 10: 1-292-05767-X / ISBN 13: 978-1-292-05767-5
Title:Strategic Management and Competitive Advantage (Concepts)
Author:Barney, Jay B., and William S. Hesterly
Publisher:Pearson
Edition:5
Recommended materials
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Tests
Written

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Kies de Nederlandse taal