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Course module: 300429-B-6
300429-B-6
Integrated Business Administration
Course info
Course module300429-B-6
Credits (ECTS)6
CategoryBA (Bachelor)
Course typeCourse
Language of instructionEnglish
Offered byTilburg University; Tilburg School of Economics and Management; TiSEM: Management; TiSEM: Management;
Is part of
B Business Economics
Contact persondr. A.E. Kramer
Lecturer(s)
Coordinator course
dr. A.E. Kramer
Other course modules lecturer
Lecturer
W.A. Stienstra, BSc.MSc
Other course modules lecturer
Lecturer
dr. A.D. Timmers
Other course modules lecturer
Starting block
SM 2
Course mode
Full-time
Remarks-
Registration openfrom 10/01/2019 up to and including 31/07/2019
Aims
At the end of this course the student is able to:
  • Apply the 5 forces model of Porter, the DEPEST mode and the VRIO framework in order to make an internal and external analyses of a firm.
  • Determine the optimal business and corporate level strategy based on the characteristics of the market en the firm.
  • Motivate which governance mode (alliance, merger, autonomous growth) is best in order to implement a strategy while taking the external environment into consideration.
  • Write a report aboutthe the strategy of the firm and the performance.
Content
The course Integrated Business Administration is a compulsory course in the second semester of the third year in the BSc Business Economics. The course consists of lectures and tutorials about strategic management and a management game. The management game is a simulation game in which the student experiences how strategic decisions work out. During the game the student uses his or her knowledge gained in the lectures and tutorials. Next to that the student uses his or her knowledge and skills from the field of business economics (Accounting, Finance, Management, and Marketing). The game is played in a team of a maximum of 2 students. Each team manages a firm and compete with other firms in the industry. Collective decision making, discussion and brain storms about the strategy improve the results of the firm.
Timetable information
300429-B-6|Geintegreerde Bedrijfseconomie
Written test opportunities
Omschrijving/DescriptionToets/TestBlok/BlockGelegenheid/OpportunityDatum/Date
Schriftelijk / WrittenEXAM_01SM 2203-07-2019
Written test opportunities (HIST)
Omschrijving/DescriptionToets/TestBlok/BlockGelegenheid/OpportunityDatum/Date
Schriftelijk / WrittenEXAM_01SM 2128-05-2019
Required materials
Literature
Strategic Management and Competitive Advantage (Concepts). ISBN 10: 1-292-05767-X. / ISBN 13: 978-1-292-05767-5 This is the same book used in the course Strategie in Practice, year 2 BSc. Business Economics
Title:Strategic Management and Competitive Advantage (Concepts)
Author:Barney, Jay B., and William S. Hesterly
Publisher:Pearson
Edition:5
Recommended materials
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Tests
Team assignment (50%)

Written (50%)

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Kies de Nederlandse taal