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Course module: 230293-M-3
230293-M-3
Advanced Topics in Marketing 2 (CentER)
Course info
Course module230293-M-3
Credits (ECTS)3
CategoryMA (Master)
Course typeCourse
Language of instructionEnglish
Offered byTilburg University; Tilburg School of Economics and Management; TiSEM: Marketing; TiSEM: Marketing;
Is part of
M Research Master in Business
Contact persondr. B. Deleersnyder
Lecturer(s)
Coordinator course
dr. B. Deleersnyder
Other course modules lecturer
Starting block
C1
Course mode
Full-time
Remarks-
Registration opennot known yet
Aims
Specifics
The course is exclusively for CentER Research Master- or PhD students.
Before enrolling all non-CentER students should ask permission from the Director of Graduate Studies in Business. Please send your request for permission to CentER Graduate School at center-gs@uvt.nl.
Content
The courses Advanced Topics in Marketing 1 and Advanced Topics in Marketing 2 comprise tutorials and seminar presentations by internationally renowned scholars in marketing. Each scholar will discuss his or her study and related readings in a tutorial preceding the seminar. Attendance at all tutorials and seminars is mandatory for students taking this course for credit. While tutorials are restricted to enrolled students, seminars are open to all UvT faculty, students, and guests.

Students are expected to read the presenter's paper thoroughly. In addition, the visiting scholar may assign related readings. You may expect a minimum of six tutorials and seminars per semester (this number will most likely not exceed ten per semester).

The seminars of the marketing department are held on Wednesday afternoons. Tutorials are typically scheduled on the same day of the seminar. The schedule will be sent out weeks in advance of the event to all students taking the course for credit.

Type of instructions

Interactive lectures, discussion of journal articles

Type of exams

Pass/fail based on student attendance and participation
Required materials
-
Recommended materials
-
Tests
Other_1

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Kies de Nederlandse taal